Vigence Introduces Microsoft CRM, Next-Generation CRM Software Targeted To Small and Medium Enterprises
by Anonymous

Chesterfield, Derbyshire, UK July 4, 2004 -- Monday February 2nd 2004, 5:00 pm GMT - Vigence Ltd., a UK specialist in customer relationship management (CRM) and customer service software, today announced that it has been certified by Microsoft in its new CRM solution for the small and mid-market, Microsoft CRM.

Microsoft CRM is a sophisticated product which impinges on the entire business. For this reason Microsoft is encouraging customers to purchase Microsoft CRM from recognised CRM Certified Partners, such as Vigence, who have the business and technical knowledge to install and configure Microsoft CRM to the match business and its requirements.

To become CRM Certified Vigence has undertaken training in using, installing, configuring, customising and selling Microsoft CRM.

"CRM is not box shifting, it is not something that can be supplied on a CD and installed in an afternoon. [This is where the expertise of the partners comes into play. Partners deliver the solutions" said Michala Alexander, UK CRM Product Manager Microsoft Business Solutions.

Richard Major, Managing Director at CRM specialists Vigence, commented: "Microsoft CRM is a hugely important product for the SME market. With our experience combined with Microsoft CRM we believe we can bring real benefits to our customers".

Microsoft Customer Service Relationship is a comprehensive CRM solution that helps small and mid-market businesses increase sales success, provide superior customer service, accurately forecast sales, and analyse business performance.

Accessible from both Microsoft Outlook® and the Web, Microsoft CRM offers a flexible, scalable architecture that integrates easily with Microsoft Office, Microsoft Business Solutions, third-party applications, and business's customer-facing Web site.

A true end-user productivity tool. Microsoft CRM improves business productivity by helping salespeople and customer service representatives perform their jobs more effectively via ease of use, empowerment and automated processes.

Lower Total Cost of Ownership (TCO). Designed to ensure maximum flexibility within an affordable budget, Microsoft CRM can be deployed rapidly, customised and maintained easily, and scaled to adapt to changing needs.

Integrate Powerfully. Powerful integration functionality gives employees a complete, accurate view of customer information; streamlines business processes; and ensures consistency of data across the business.

A .NET Solution. Built using a four-tier, stateless, internet style architecture and based upon the Microsoft® .NET Framework, Microsoft CRM leverages the latest computing platform to increase ROI for customers. Microsoft CRM and the .NET architecture uses extensible markup language (XML) to enable access to information from virtually any location and device.

Availability

Microsoft CRM has been available in the UK since 26th January 2004. Microsoft CRM is available in nine languages and over 49 countries including most of Europe.

Microsoft CRM has previously been available in the US since January 2003 and has been installed with over 1,200+ customers.





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